Games of Fashion: Lightning Models Louis Vuitton

Hello! I’m Joseph and today we’re going to discuss something… interesting.

For the first time in history, a video game character has been made into a real life fashion model.

(No, that doesn’t mean that she’s a real life person—go back to your waifu shrine and continue to pray for something that isn’t going to happen.)

Now, unless you’ve been living under a rock for the past month, you’ve probably heard that Final Fantasy’s Lightning is a Louis Vuitton fashion model now.

Lightning Pic 1

Like… seriously, I’m not kidding, go to their website right now and look it up (and then come back here because we have some things to consider).

You done?


It is great to know that video games are actually starting to influence other sections of our culture, in a way that isn’t some horrible “THE GAME THE MOVIE” amalgamation.

A video game character being made into a fashion model is probably some of the best publicity those of us who identify as gamers could ask for—people are going to see Lightning strutting down a virtual catwalk and think one of two things:

  1. That is pretty cool and imaginative. She’s from a video game? You mean they didn’t just make her from scratch? Man I want to play video games now! Where do I get some video games? (This would be where some Gamestop-like-devil would pop in and be like, “Come with me, I will show you where the video games await…”)
  2. Ugh, god, they made a video game character into a fashion model?! Go give that job to a real woman!

Number one is great because we as a culture can finally move past the “video games make you into a serial murderer” stigma, because more people from different parts of our society will be taking part in video games.

Number two is a valid concern because Lightning is, outside of being completely virtual, kind of the perfect model. They can dress her up in anything, they can make as many of her as they want and they don’t have to do anything outside of paying Squeenix some royalties (or something along those lines).

Which has the potential to put some women out of a job.

There are women in the modeling business who destroy their bodies on a nutritional level to try to look as good as Lightning was made to look. And Lightning is already at that point—all the work to make her look that good was done years ago.

Personally, I’m not going to say that Lightning being a fashion model is a good or bad thing. I’m kind of indifferent—while I love Lightning and Final Fantasy, I don’t care about fashion. That’s a portion of our culture that I’ve never cared for and probably never will.

The only real beef I have with this is the “interview” that they wrote for Lightning that took it way over the top and made it ridiculous.

Here’s a quote:

“Though his style was new to me, the moment I laid eyes on his collection, it was as if I was hit by a bolt of lightning. I knew that with this, people could change. I could change.

It turns out I was right. His collection fills me with a sense of serenity and pride. All this time, I thought the only style that suited me was one that mirrored who I was: strong and tough. But I was wrong. He changed the way I see myself. Perhaps I’m finally learning who I truly am.”

I… just… why!? Why did you feel the need to take it this far, Tetsuya? WHY!?

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